Resume
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• Social Media Management
• Strong Copywriting and Graphic Design
• Excellent Organizational Skills
• Trend Tracking & Analysis
• Event Management
• Proven Attention to Detail
• Results Driven -
San Diego State University – Fowler College of Business
Master of Business Administration (MBA)
Expected Graduation: June 2026University of Oregon
Bachelor of Arts in Advertising
Graduated: May 2020 -
RWM Home Loans | Social Coordinator (formerly Marketing Associate) | San Diego, CA | June 2021 – July 2024
Developed and implemented high-impact content strategies across 5+ social media platforms.
Led RWM’s Social Media Team, delivering full-time social media management for 6 loan officers and achieving a 40% lift in followers and engagement.
Designed 3 weekly social media posts for over 100 loan officers to match their individual branding.
Assisted in coordination for 10+ yearly events, including invites, design, and onsite event management.
Directed RWM's 10+ member Social Committee, managing meetings and coordination for company events.
Ran a handwritten card program, managing sign-ups, adoption, design, and execution for 15+ sales members.
Oversaw Marketing inbox with prompt responses while problem-solving issues or questions on the spot.
Managed 4 weekly and monthly internal corporate newsletters for both operations and sales members.
Supported various marketing campaigns, including email communications, CRM auto-campaigns using Total Expert, paid social media advertising, and Hootsuite posting coordination.
Increased corporate Instagram followers and engagement by 60% through strategic Reel production and content optimization.
RWM Home Loans | Social Media Intern | San Diego, CA | April 2021- June 2021
Monitored and evaluated online compliance for all Corporate and Loan Originators' online advertising and marketing, including social media accounts and personal websites.
Aided Loan Originators in updating social media accounts, advertisements, and websites to maintain full compliance.
Executed monthly real estate statistics videos for Loan Originators to use as content through Adobe Spark and Canva
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Proficient in:
Microsoft Suite, Adobe Creative Suite, Mailchimp, Canva, Photoshop, Premiere, Lightroom, Google Docs, Instagram, TikTok, Facebook, Twitter, YouTube, Total Expert, Hootsuite, Linktree, Zoom, EventbriteSome experience with:
WordPress, Squarespace, Facebook Ads Manager, GoDaddy